Effective Date: August 1, 2010
What Information We Collect/How We Use It
We store and use the information you give us in accordance with the terms of this Policy. Personal information including your first and last name, mailing address, birth date, zip code, gender, the category of your user membership, email address, cell phone number, username, and password may be collected via the Web Site. These categories of information may be required when you register on the Web Site.
When you register for additional VSN Services on the Web Site, additional personal information may be collected. We use this additional data to personalize your VSN experience. By obtaining and using this information, we can provide you with the most timely, relevant and individualized service according to your preferences and interests. In addition, we may receive information about you from other sources and add it to your personal information.
When you register with the Web Site, VSN also records your decision to: (1) receive email updates from VSN; and (2) have a third-party sponsor contact you to provide information regarding their product or services.
In some instances we may include certain links in our emails that will allow us to monitor whether you access specific content or advertisements contained in that email. When you click on one of these links, we will record that click and certain activities on the web page associated with that link. We use this information to conduct internal research on our users' demographics, interests, and behavior related to our email advertisements and content, and to better understand and serve you.
We use log files to track system activity and maintain our systems. Log data includes IP addresses, browser type, referring/exit pages, platform type, date/time stamp, and number and nature of clicks through our Web Site. We use this information to analyze usage patterns, observe trends, administer the Web Site, track user movements in the aggregate, and gather broad demographic information for aggregate use. Log files are not linked to personally identifiable information.
We may use your submitted email address to compare our member list to lists received from other companies, in an effort to avoid sending identical messages to our members.
We use information collected on the Web Site in the following ways:
- to provide you with personalized information via electronic delivery and/or direct mail;
- to send you targeted advertising via electronic delivery and/or direct mail;
- to contact you for feedback and surveys via electronic delivery and/or direct mail;
- to send you general and administrative information about your VSN membership via electronic delivery and/or direct mail;
- to provide your contact information to VSN marketing partners whose offer(s) you have selected to receive in order for them to send you special offers via electronic delivery, telemarketing and direct mail; and
- to share your contact information if you select to have such information shared with schools or third parties.
We may employ other companies and individuals to perform certain functions on our behalf. Examples include sending direct and electronic mail, removing duplicate information from customer lists, analyzing data, and providing marketing analysis. These agents have access to member personal information as needed to perform their functions for VSN, but we do not permit them to use it for other purposes.
We may use third-party advertising companies to serve ads on our behalf. These companies may employ cookies and action tags (also known as single pixel gifs or web beacons) to measure advertising effectiveness. Any information that these third parties collect via cookies and action tags is completely anonymous.
Third-Party Ad Servers
Most advertisements you see on the Web Site are served to your web browser by VSN. However, VSN allows other companies, called ad networks, to serve advertisements within the Web Site or through VSN Services. Ad networks include third party ad servers, ad agencies, ad technology vendors and research firms. We only authorize our third-party ad networks to employ anonymous cookies for ad delivery and anonymous targeting. Our third-party ad servers do not collect, nor do we give them access, to any personally identifying information about you.
VSN may also include a file, called a web beacon, from these ad networks within pages served by VSN to assist with auditing, research and reporting for advertisers.
Because your web browser must request these advertisements and web beacons from the ad network's servers, these companies can view, edit or set their own cookies, just as if you had requested a web page from their site. If you want to prevent a third-party ad server from sending and reading cookies on your computer, currently you must visit each ad network's web site individually and opt out (if they offer this capability). Please contact us if you would like additional information regarding the specific third-party ad networks used on the Web Site.
VSN takes every reasonable precaution to protect our users’ information. When you submit sensitive information via our service, your information is protected both online and off-line. We have physical, electronic, and procedural safeguards to protect personal information about you. However, we cannot guarantee that communications between you and VSN will not be intercepted by others and that information stored on our servers will be free from unauthorized access. While we have taken reasonable precautions to protect this information, you should always use discretion in what information you send to us and not expect that such information will be absolutely free from intrusion. If you have any questions about the security of our service, please contact us.
VSN is committed to the safety of children. Children under the age of 13 may not register or participate in any of the VSN Services. If children under 18 elect to register in any of the VSN Services, they should ask a parent for permission before sending any information to the Web Site. We will not request or knowingly collect any personally identifiable information from a child under 13.
We periodically prepare analyses and reports reflecting visitor and member use of the Web Site and VSN Services for our internal use as well as for a limited number of our business partners. These reports include aggregate (non-personal) information about VSN members, and in certain instances, visitors to the Web Site. The information in these reports will not identify you individually. Our business partners who have access to these reports will not be able to contact you from the information contained in the reports.
As part of our referral program, you can provide contact information including the name, the particular school of interest, and e-mail address of your friends and family whom you think would like to receive VSN e-mails and use the VSN Services. The users referred to us receive sample VSN e-mails, but do not become members until they confirm their interest in the service.
Sweepstakes and Contests
We may conduct sweepstakes and contests on the Web Site in which we may ask you for additional information. We use and treat this information in accordance with the terms of this Policy.
Changing Your Status
If you have any questions about this Policy, please contact us at:
SportsCom Media LLC
3401 North Trail Way
Baltimore, Maryland 21234